Sounding Off on the Advertising Industry
Thursday March 27, 2008
Underwear, politics, Keith Richards and NASCAR. These are the hot topics being discussed in the ad industry this week:
"David Beckham does Armani underwear ads. I read that Calvin Klein ... Read More
Setting Rates for Freelance Jobs and Getting Paid
Tuesday March 25, 2008
Per project? By the hour?
Find out the best way for a freelancer to set rates for freelance jobs and get paid when dealing with an ad agency.
Vote in the Poll: ... Read More
Pitching Your Own Ad Campaign Idea
Monday March 24, 2008
You have a great idea. You've never seen it done before. Now what do you do with it?
Learn more about pitching your own ad campaign idea.
Starting Your Advertising Career
Friday March 21, 2008
Want to work in advertising? These tools can help get you started:
Is a Career in Advertising Right for You?
10 Things To Do Before You Find a Job in ... Read More
Five Steps For Taking Your Product To Market
Thursday March 20, 2008
Half the battle of making your product a success is being prepared when you take the product to market. These five steps show you how to get on the right ... Read More
Celebrities Go for the Underwear Ads
Tuesday March 18, 2008
Celebrities are showing off their knickers. Two celebrities have just signed on to become endorsers for two different underwear brands.
Other Celebs in Underwear Ads: Add to the List
Good Deals ... Read More
Family Circle and NASCAR Cook Together for Show
Thursday March 13, 2008
Family Circle magazine and NASCAR are teaming up for a new reality show. NASCAR: Serving It Up will be a syndicated cooking competition show featuring Family Circle recipes served up ... Read More
Keith Richards the Face Of Louis Vuitton
Tuesday March 11, 2008
Rolling Stones guitarist Keith Richards is appearing in a new Louis Vuitton ad campaign. Photographer Annie Leibowitz shot the ad that uses the tagline, "Some journeys cannot be put into ... Read More
Girl in Clinton Ad to Appear in Obama Ad?
Monday March 10, 2008
Hillary Clinton's "3 a.m." ad has been the controversial topic among Democrats, Republicans and even became a Saturday Night Live sketch. An ironic twist has surfaced that may give ... Read More
MySpace Releases Safety PSA
Monday March 10, 2008
MySpace has released a PSA to promote online safety for teens. The site has also debuted "myspacesafety," which offers safety tips, a section for parents and educators, teens and the ... Read More
How to Create a Newsletter
Friday March 7, 2008
Need to create a newsletter? Don't know where to start? This how-to walks you through the process of creating a newsletter.
Copywriting Clinic - Car Dealership TV Commercial
Tuesday March 4, 2008
A 30-second commercial for a car dealership rolls in for a tune-up.
Quick Look: The ad does a good job of identifying the target audience. It definitely needs a major ... Read More
Blogs as PR Tools
Monday March 3, 2008
Get in direct touch with your consumers. Let valuable word of mouth advertising do the work for you. But before you start, learn from other success and failures so your ... Read More